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ZYN vs Rogue

ZYN vs Rogue: strengths, flavors, price, and wholesale differences between two tobacco-free nicotine pouch brands, compared side-by-side.

ZYN Rogue
Made by Swedish Match (PMI) Rogue Holdings
US strengths 3mg, 6mg 2mg, 3mg, 6mg, 7mg
Format Slim, dry Slim + Wide
Pouches per can 15 20
Launched (US) 2014
Flavor families Mint, Wintergreen, Citrus, Cinnamon Mint, Peppermint, Wintergreen, Fruit
Parent company Swedish Match (Philip Morris International) Rogue Holdings

ZYN: at a glance

ZYN is a tobacco-free nicotine pouch brand made by Swedish Match, a Philip Morris International company. It launched in the US in 2014 and is the category leader by sales. ZYN pouches are small, dry, and slim — designed to sit discreetly under the upper lip. Flavors span cool mint, wintergreen, citrus, cinnamon, coffee, and tobacco-alternative. US-market strengths are 3mg and 6mg per pouch; international SKUs go higher.

Rogue: at a glance

Rogue is an independent tobacco-free nicotine pouch brand. Rogue's lineup is known for broader flavor experimentation than the majors (apple, peppermint, honey-lemon, mango) and competitive pricing. Strengths range 2–7mg across slim and wide pouch formats.

FAQ: ZYN vs Rogue

ZYN vs Rogue: what's the difference?
ZYN (Swedish Match (Philip Morris International)) ships 3mg/6mg strengths in Slim, dry format. Rogue (Rogue Holdings) ships 2mg/3mg/6mg/7mg in Slim + Wide format. See the full comparison matrix on this page.
Is Rogue cheaper than ZYN?
Rogue generally costs less per can than ZYN at both retail and wholesale. The gap narrows at higher volume tiers.
Does Rogue have more flavors than ZYN?
Rogue's lineup includes fruit-forward flavors (apple, mango, honey lemon) that ZYN doesn't sell in the US. ZYN's portfolio is narrower but includes staples like wintergreen, spearmint, and citrus.
Shop ZYN → Shop Rogue →